Online Holiday Spending To Reach $32B; E-Commerce Sales Already Up 13 Percent

Good news for online retailers this holiday shopping season. According to data collected by comScore, e-commerce spending should increase by 11 percent this holiday shopping season. Already, consumers have spent $9 billion online in the first 21 days of November, which is an 13 percent increase versus the corresponding days last year. comScore is forecasting that online spending from the November to December period will reach $32.4 billion, representing an 11 percent gain versus year ago. In 2009, consumers spent $29 billion on holiday e-commerce purchases. Last year's e-commerce holiday spending rose by 4 percent from 2008.

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