Montag, 26. September 2011

With Version 2.0 On Fire, Instagram Zooms Past 10 Million Users

Screen Shot 2011-09-26 at 10.47.49 AMSix days ago, Instagram pushed version 2.0 live in the App Store. A big time upgrade with a focus on the camera, co-founder and CEO Kevin Systrom expected signups to pick up some significant steam. But it was more like they caught fire. Over the weekend, Instagram was seeing a signup rate of over one new user a second ? roughly 75 per minute, Systrom says. This pushed them past the 10 million user milestone.

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